When you spend four years of your life in Franconia, it’s safe to say that you’ll become a lot more picky about beer. Though I think the same is true for most people that live in Germany for any length of time. Not that the beer in Baden-Württemberg or anywhere else in Germany is bad, just different and sometimes you need a taste of ‘home’. The premise of this shop (warehouse) is that it’s a place where you can find a beer that you enjoyed once on holiday. Whilst our cravings were strong, we didn’t have enough time for the 3-4 hour round trip, so after a little investigation MrC discovered the holy grail for beverages Heinrichs Super Getränke-Markt 3000.
The Franconian beer was right by the door as we walked in, which was useful because this place is massive. Most of the bigger breweries were there including the infamous Schlenkerla Rauchbier (smoked beer) that smells like bacon and tastes like….well MrC likes it. I personally prefer the Rauchweizen (smoked wheat beer), it is a little gentler on the palate. Seasonal specialities were also in stock so you won’t miss out on Bock, Fest or Weihnachtsbier.
From the outside you can’t tell how big this place is going to be. Yes, the building is big but I was sceptical as to how many actual beverages we would find inside. As you can see Wasserstrasse and Limostrasse, most of the non alcoholic drinks (that aren’t non alcoholic beer) are located at the back of the store. Beers are separated into types, all the Weizen will be in the same aisle, same for non alcoholic, fruit beers etc etc And those flat bed trolleys are a life saver when you’re stocking up for a party or just an average Thursday night 😉
A shout out to the staff who are incredibly helpful and know where everything is, if you want to get in and out quickly accept their help. As you can see it is easy to get lost in here, particularly if you happen to be short like me. MrC and I had to call each other a few times (phone signal is good here thankfully) because hauling beer all over the shop looking for each other was a pain.
There is of course a wine section too and it has a really good selection of local and not so local wines. You will find the whole range of cheap Rieslings to finer wines, all handily located on Weinstrasse! Walk through the beer section to the left hand side of the shop to find the wines.
Craft beer made in Germany is a fast growing market and all Heinrichs stocks all the ‘big boys’ along with some smaller producers. The prices might make your eyes water when compared to the ‘regular’ German beer but it can definitely be worth it. International ales, beers, ciders and soft drinks (yes I mean Irn Bru and Snapple) are located near the end of the shop. If you need a taste of home, this is the place to go.
Oh and if you are looking for a particular beer glass (hello Christmas presents for all the relatives, souvenirs of time spent in Germany) you can find a large selection for sale here.
– Heinrichs Super Getränke-Mart 3000 works in the same way as any other Getränke-Markt
– No membership required
– Bottles with Pfand (deposit) can be returned for cash
– International bottles do not usually have a Pfand
Mo-Sa: 8:00 – 20:00 (Closed on public holidays)
This post was not sponsored (but hey if Heinrich is interested in sending some free beer my way, I won’t say no). I just wanted to pass on some info about a place that has helped make my stay here a little easier and made a new home seem less daunting. Tastes of home are important. Happy drinking people!
6 thoughts on “A beverage paradise”
so jealous! Beer is so expensive here for me (taxes…zzz)
Aww sorry, if it helps at all the imported stuff is pretty expensive here too
An excellent article as ever!
Fässla!!! 🙂 That´s my fave! I had no idea they “export” it.
Was very surprised to see it, and all the others!